Dreamy, sustainable handmade clothes, accessories & homewares - it’s what ollen does best. Ollen creates small batch, high quality pieces, all handmade and designed by a local artist in Melbourne. Through this passion project, I explored how to help Ollen if they needed a refreshing way of telling their story and chose a full rebrand to meet their goals.

This beautiful brand identity and textiles have been designed to transport you into a vibrant, dreamlike world, providing an innate sense of ollen’s handmade sustainable practices. Soft colours and abstract, nature-inspired patterns intertwine Ollen’s purpose and personalty, and easily communicates their story to their their Earth-conscious audience.